Prof. Krunal Mehta is currently working as Assistant Professor in the area of Marketing Management. He is pursuing his FPM (PhD) from XLRI Jamshedpur. His teaching interest area includes B2B Marketing, Marketing Communication Strategy, Theory of Constraints, Service Marketing, Marketing Analytics and Marketing Research. He has 6 years of industrial or corporate experience and 4 years in academics.
Academic Experience:
Institute: ISB Hyderabad
Duration: (04th Jan 2021 – 18th Jun 2022)
Designation: Academic Associate
Overview: Responsible for evaluating the students and a bridge between faculty and students for various courses including all query solving regard to respective courses.
Institute: Shree Dhanvantary College of Post Graduate Business Management, Surat
Duration: (09th Jun 2018 – 26th Dec 2020)
Designation: Assistant Professor
Overview: Teaching, administration and research
Industrial Experience:
Company: Pro-Trading India
Duration: (01th Sep 2016 – 07th Jun 2018)
Designation: Business Manager
Overview: I was handling high income clients, for investments in portfolio management services (PMS) for Gujarat region. Responsible for revenue generation and services in given territory.
Company: ICICI Bank
Duration: (14th Apr 2016 – 30th Aug 2016)
Designation: Manager
Overview: I was handling HNI (High net income) clients for ICICI Bank in Mumbai region. Responsible for revenue generation in given territory.
Company: Logic Roots India
Duration: (01th Apr 2014 – 30th Mar 2016)
Designation: Product Manager
Overview: I was handling the product management and supply chain management for an IIT-IIM Start-up Logic Roots.
Conferences / Seminars
Title: Impact of Big Five Personality Traits on Green Products Purchase Intentions and Behaviour
Date: December 2021
Venue: IIM Kozhikode (Online Mode)
Overview: 8th Pan India World Management Conference was held at IIM Kozhikode in online mode. My paper got accepted for presentation.
Title: 2nd National Pharmaceutical Management Conclave
Date: Oct 2020
Venue: Shree Dhanvantary Campus, Kim, Surat (Online Mode)
Overview: 2nd National Pharmaceutical Management Conclave was held in October 2020 to attract experts on the same platform from varied allies like pharmaceuticals, life sciences, hospitals and many more.
Title: 1st Life Science Conclave by CII Association
Date: Sep 2019
Venue: The Lalit Hotel, Mumbai
Overview: 1st Life Science Conclave was held in September 2019, where CXOs’ from multiple pharmaceutical and healthcare sectors gathered and shared their challenges and probable solutions for the coming years.
Title: 1st National Pharmaceutical Management Conclave
Date: Jan 2019
Venue: Shree Dhanvantary Campus, Kim, Surat
Overview: 1st National Pharmaceutical Management Conclave was held in January 2019 to attract experts from allied domains of pharmaceutical businesses.
Workshops / Certification Programs
Title: Introduction to PLS-SEM Using SmartPLS 3
Date: March 2022
Venue: INDAM (Online Mode)
Overview: This international workshop was organized by INDAM Association in online mode on PLS-SEM using Smart PLS 3.
Research & Publication
Paper / Book Title: Supply Chain Management Performance Scorecard for Pharmaceutical Business- A Route to Operational Excellence
Journal / Publication Name: International Journal of Research Engineering, Science and Management (IJRESM)
Journal / Publication Issue: Volume-1, Issue-12
Date: December 2018
Overview: This paper talks about the supply chain management performance scorecard to assess the outcomes of sourcing, procurement and commercial sub-domains of pharmaceutical API businesses.
MDP/FDP
Title: Evaluation and Feedback Methodology
Date: Feb 2019
Venue: Shree Dhanvantary Campus, Surat
Overview: This faculty development program covers the major part of course outcomes, program outcomes and program educational outcomes’ evaluation and feedback methodology.
Title: Teaching and Learning Methodology
Date: Nov 2019
Venue: Shree Dhanvantary Campus, Surat
Overview: This faculty development program covers the major part of teaching pedagogy in terms of different methodologies used for teaching students and their pros-cons going forward. This FDP also covers the learning part where faculty may test and trial few methodologies and keep on experimenting new ideas of deliveries.
Awards/Blogs
Title: G-20 Summit Competition
Received from/ Published on: IIT Bombay
Date: Oct 2013
Overview: I was a finalist in G-20 Summit competition held at IIT Bombay Management Fest 2013.
Title: Brand Ambassador for SCNext India
Received from/ Published on: SCNext India
Date: Aug 2013- Apr 2014
Overview: I was a brand ambassador for SCNext India representing NMIMS Institute for conducting inter college events sponsored by SCNext.
Professional Affiliation: Member of Indian Academy of Management (INDAM)
Certification: Digital Marketing Online Course Certified by Globsyn Business School Online conducted in 2020 (Certificate No: GBSO-001-2020-10080)
