The communication specialization covers all the aspects of marketing communication like digital marketing, media planning, advertisement management, brand management, and basic software skills, and offers trained communication managers to the industry.
The supply chain course at SBS follows a pedagogy balanced between academic inputs and regular industry interaction. Supply chain professionals cover various functions such as planning, sourcing, operations, distribution, sales, product costing, budgeting, and digital payment gateways.
The entrepreneurship course includes subjects in finance, business plan preparation, marketing strategies, business risk management, social entrepreneurship, etc. The students are trained in all aspects of entrepreneurship and management as a whole.
The International Business specialization aims to develop students into an understanding of the markets around the globe in terms of raw material supply, or its technology, design, manufacturing process machines and equipment they use, their source of finance, etc.
The Human Resource specialization in SBS grooms students and develops them with a well-rounded business perspective. The students are well-equipped to fulfill the requirements and adopt a critical role in the growth and development of the organization.
Specialization in data science provides a conceptual introduction to the idea behind turning data into actionable knowledge. The curriculum offers core data science concepts like machine learning, computer vision, and natural language processing.
Marketing specialization spreads out into various areas like advertising, public relations, marketing research, promotions, sales, digital marketing, marketing analytics, and consulting.
Finance as an area of specialization is an umbrella that covers many verticals like banking, financial services, capital market, money market, derivatives, corporate finance, valuation, international finance, mergers and acquisitions, corporate governance, and risk management.
