This course will help students learn how to develop strategies and do the basic tasks of external and internal communications. With every organization now having a separate department for its communication, it is significant for the students to get an exposure to how communication is managed in big corporates. They will also be taught about the different PR activities done and problem solving strategies associated with crisis communication enabling them to create an effective relationship with all stakeholders when they join any corporate.
Electives of Corporate Communication and Public Relations
- Social media and content writing
- Introduction to the PR Industry
- Public Relations writing skills